1. What is the purpose of link tracking?

The link tracking enables the users to send auto-shortened URLs in SMS, which aids in disseminating information without impacting the SMS count. This feature also allows the users to track the clickthrough rate for each link, along with the date and time of the first and last click. The users can also receive notifications on each click of the URL.

2. How does SMS length impact message segments and costs?

It is important to note that long URLs can increase the number of SMS segments, impacting SMS billing since charges are based on segment. In that case, the link shortener automatically shortens and prevents messages from splitting into multiple segments.

3. What methods may users use to monitor the click-through rate of a URL in SMS?

Users may see the notification in the push notification bar of Salesforce. Also, they can go to the custom short link or Short link tabs and view the details